Blog

How To Measure The Performance Of Your Print Marketing

Businesses often spend substantial amounts of money on their marketing and advertising campaigns – but can they always tell how successful – or not – they were? Print marketing success was, traditionally, roughly measured by observing a rise in sales, enquiries or new customers, but this was not wholly accurate. With the use of modern […]

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What is spot uv printing

Spot UV printing may be a term you are familiar with in the printing world – it is, however, a little misleading! The technique is not actually a printing process in itself – it is a technique for ‘coating’ printed materials. It refers to the actual application of a UV coating over a specific area […]

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Your brand will always be seen with commercial vehicle branding

Companies employ a number of different forms of advertising and marketing to promote their company and their brand. If your business lends itself to having company vehicles, then these are, potentially, ready-made ‘travelling billboards’ for you to use! Whether you’re […]

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5 banner printing design mistakes to avoid

There are many ways for a business to market and advertise – one of these being advertising banners. This can be an affordable way to showcase your business product or service – quality, cheap banner printing can be both cost-effective and profitable for your company. There are different forms of banner advertising used, the most […]

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Your wedding stationery shopping list

Weddings, as anyone involved in, or had to pay for, will attest, takes an awful lot of planning! There are so many different aspects to consider and organise. One of those major considerations is the wedding stationery printing required – whereas a lot of people don’t, initially, look beyond the actual wedding invitations themselves, there […]

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Your brand deserves a bespoke exhibition stand

When attending a business exhibition, event or convention, what is it that makes you stop and look at a particular display or stand? When you consider that, depending on the event, there may be hundreds of businesses jostling for your attention all at the same time you realise that you would have to have something […]

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Our top tips for outdoor banner design

Companies use many forms of marketing to advertise their brand and one effective way to attract attention to your business is to use outdoor banner printing. Obviously, an outdoor banner needs to catch the eye immediately and, therefore, needs to be visible, and clearly readable, from a distance. You also have many outdoor banner options […]

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Simple and effective ways to create an eye-catching poster

When you’re planning an event, or perhaps a promotion of some kind, for your business, one of the major things to consider is to how to actually make people aware of it! A popular option for businesses is to have a campaign using advertising posters to bring it to people’s attention. Cheap poster printing can […]

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A quick guide to effectively distribute your advertising flyers

Sounds quite straightforward doesn’t it – after all, how difficult can it be to hand out leaflets? Like with most things though, as simple as it may appear, there are more effective ways of doing this. Planning your leaflet distribution campaign can yield far greater results than just ‘taking a flyer’ at it – no […]

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Why office wall graphics are worth the investment

Every business wants their workplace premises to look good – both for potential customers, or clients, and for their own staff working in them. It’s not, however, just a case of decorating for the sake of it looking smart – your premises are an opportunity to market your business and your product/service in a unique […]

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